El turismo rural, actividad de carácter territorial, cuya importancia se ratifica en el presente siglo por el desgaste de ofertas de turismo convencional, el surgimiento de una consciencia y pensamiento ecologista, la necesidad de crear formas innovadoras de vida para comunidades en estados de pobreza y con derecho a la reivindicación. Turismo que ejecutado en un estado óptimo  contribuye a preservar los recursos naturales y culturales de las comunidades de destino, mientras se va creando ventajas competitivas,  generando fuentes de trabajo e ingresos de divisas  El propósito del presente artículo es presentar una visión del turismo rural a través de dos ejes: una  teórico-conceptual  y una práctico relacionado con la actividad turística rural comunitaria ecuatoriana, se presenta una revisión documental que integra  información más relevante de esta temática en mención.  Los resultados arrojaron importantes conclusiones que evidencian la importancia de realizar estudios investigativos que den soluciones efectivas a problemas de actividades turísticas en territorios rurales.

In recent times the technology has come to change some ways of thinking in human beings, in ancient times it was very rudimentary, with the appearances of instruments which man could have changed life on earth over the years were born the technologies and this came to evolve the world everything is now very fast and very modern, education is part of the modern changes, the classes were taught in a classroom of slate and ink markers, now see as digital tools have legacy to incorporate new learning s process where there is active participation and interaction between teachers, students and society in general. That is why there is this scientific article, with the aim of creating an educational Blog as a teaching tool to enhance educational processes in the field of social studies for students in ninth year of the Educational Unit "Juan Montalvo" of the City of Quito, Ecuador. Its methodological development was based on techniques such as observation, survey, the index cards, lincografias, hemerografias and mnemonics, which helped in the creation, design and structure of the blog, as well as the registration of information in the platform and validation of the resource according to the perspective of teachers and students. According to the results, it was concluded that teachers considered useful implementation of the educational blog, for the support and strengthening, which provides to the learning process; while students showed motivation in carrying out the activities, through interaction with the platform and learning in the achievement of the knowledge community.

The present investigation arises because of the problematic of the identification of the most attractive segments of American demand for the competitiveness of the tourist destination Havana. The main objective of the investigation is evaluating the attractiveness of the possible demand segments for the tourist destination of Havana within the mega-market USA taking into account the competitiveness of the destination. The methodology developed by the Travel Industry Association of America (TIA) and National Geographic Traveler (NGT) was used for the socio-psychographic segmentation of American travelers. The empirical methods used were the documentary analysis and the Delphi method, through which the indicators were identified and evaluated to measure the attractiveness of the market and the competitiveness of the destination in the conformation of the Attraction- Competitiveness Matrix. The Consolidated segment is the most attractive for the current situation of the tourist destination of Havana.

The present study aims to: develop a didactic guide using J CLIC software as a tool for the teaching of electric welding in technical high school, Quito Ecuador. Methodologically it is framed in a quantitative approach; the type of research is documentary and descriptive. As a population, we will work with the teachers and students of. Prof. Pedro Echeverría Terán School, specifically the students of Electric Welding of the third year of technical education. Methodologically, a review of documents, the survey of teachers and a sample of students were used to know the strategies used in the development of the subject and the knowledge they have of the proposed software. In the results highlights that a good number of students consider necessary to incorporate this type of tool into learning, because it can improve performance, it is also evident in the results that teachers despite having knowledge about ICT do not use in the process of teaching, as a conclusion it was reached that there are all the conditions to include Free Software as an educational tool that facilitates teaching learning of Electric Welding in the third year of technical baccalaureate of the educational institution Prof. Pedro Echeverría Terán located in the parish of Cumbayá -Lumbisí, Quito, Ecuador.

Education today is responsible for not only transmitting knowledge and information, but must provide the means, skills and abilities to produce and use them in pedagogical practice, creating new scenarios where they develop the educational process.

One of the fundamental ways for the development of such purposes is the use of Virtual Classrooms, as a support to the teacher they allow to elevate the performance and the collaborative work, through the interactivity and the communication between the teacher and the student, taking advantage of the facilities that provide multimedia products for content presentation.

Virtual classrooms as an educational space have become a widely used medium in universities, through which teachers and students participate in a teaching-learning process through the effective use of computers to access, communicate, share and create knowledge that lead to learning.

The adaptation of such technological practices in the educational field promotes the creation of new didactic environments that directly affect both the actors of the teaching - learning process and the scenario where it takes place.

They are a new learning environment, a powerful tool for communication, information and interaction between teachers and students, transcend the barriers of space and time, allow direct communication and immediate or delayed personalized attention between teacher and students, provide a variety of resources that promote the teaching process - collaborative learning and the construction of new knowledge through them.

Virtual education is a viable new form of education that comes to meet the needs, precariousness of face-to-face education and the misuse of educational technology.

 The present work comprises the results of the theatrical analysis implemented on the fundamental criteria that have been released up to this moment about the phenomenon of touristic animation and animation as a product in establishments of touristic lodging that are visible on the market under a brand, which  determined in reflexing about the redesigned of one of the brands that operates the Cuban hotelier group Cubanacán, Club Amigo, taking into consideration one of the problematics that are shown in the hotelier activities of the country , the no differentiation on the market of a great deal of the designed brands, even though when the corresponding concept had been previously established, that’s why when establishing the methodological and conceptual basis and the antecedents of the research is the general objective, using theoretical methods such as :the analysis and the syntax, induction and deduction, logical-historical, bibliographic and documental revision, that allowed to clarify the ways to give solution to the problem. Virtual education is a viable new form of education that comes to meet the needs, precariousness of face-to-face education and the misuse of educational technology.

Tourist entertainment is one of the most significant matters inside the strategic view of any enterprise. The approaches of an entertainment & leisure business must based on the healthy recreation of clients, the cultural integration and the well-planned entertainment. Thereby, this entertainment plan would become a success key factor and a differentiation feature of competitors. Nowadays, the lack of entertainment plans or the existence of plans created by repetitive and unoriginal activities are clear issues in Cuban entertainment & leisure enterprises. For instance, La Zorra y el Cuervo is a theme club that has an artistic program only founded on daily performances of jazz groups well known for visitors. Thus, the main objective of this study is to design an Entertainment Operating Plan based on dynamic activities in relation to the jazz for La Zorra y el Cuervo Club”. For achieving the main goal, it was used theoretical methods like the abstraction and integration, the analysis-synthesis and the inductive-deductive; and empirical methods such as the scientific observation, the interview and the survey to principal clients that all allow to determine the key activities in order to design the entertainment plan for the Jazz Club, and the plan pre-feasibility.

The development of a sustainable tourism activity has vital importance for any destination. But this management must be applied to take advantage of its resources and attractions. It’s not recommendable to make an abusive use of the resources, it’s necessary to develop the potential they have, so that tourism is developed that benefits the territory where it is carried out. The South Zone of the Isle of Youth, is a site of immense natural wealth that is not exempt from this problem; therefore, the objective of this study was to design a group of touristic actions to take advantage of the resources of the South of the Island. The greatest contribution of this research has been the elaboration of an action plan, in order to analyze the economic possibilities that this type of activities can report to the area, preserving its character of sustainable economy without compromising the environment for future generations, so that they can enjoy and admire the beauty of existing natural resources.