Introduction: The flipped classroom is a pedagogical model that allows both students and teachers to optimize the teaching process, it seeks to exchange roles, the learner teaches the knowledge previously learned by reviewing texts, videos, readings, and other content outside the classroom to explain it. in the classroom environment. Objective: the general objective is to determine the importance of the double flipped classroom in the globalized educational context. Methodology: The design was applied research, according to its approach a quantitative, field, cross-sectional and longitudinal study was conducted. The descriptive scope. The methods applied were deductive, inductive, analytical, synthetic. The research technique applied was the survey, with the questionnaire instrument that allowed the variables of the study to be investigated. Results: The results confirm that students use an inverted classroom, taking advantage of it to conduct practical activities and solve potential problems. The possibility of implementing this method to contribute to active learning and encourage continuous participation in a collaborative manner was evident. Conclusion: It concludes in the fulfillment of the objectives, as well as the order of teaching is reversed in two moments, considering that the teacher teaches in class, the student learns and at a certain moment the student teaches what he investigated, deepens the contents. and encourages collaborative learning, which allows the application of the flipped classroom in the classroom context.

Introduction: This research is intended to improve the teaching-learning process through the use of technology, this being a tool of great value today. Through an observation and survey, it was possible to notice the limited use and knowledge of technological resources by the teachers of the Severo Espinosa Educational Unit, this being the starting point to motivate and encourage educators to take advantage of digital tools, offering students environments creativity and a more efficient and innovative teaching process. Objectives: Therefore, the objective focuses on training teachers from the Severo Espinoza Educational Unit about the use and application of significant technological tools for the teaching-learning process. Methodology: The research obeys a mixed, non-experimental epistemological approach with a descriptive and transversal cohort scope. The data were collected through surveys directed at teachers where, through a descriptive statistical analysis, the main findings that served as the basis for the study were established. generation of a proposal around the problem addressed. Results: It was evident that teachers are predisposed, because they are up to date with technology and that, with the different technological applications, they would awaken curiosity and motivation in the students and thus the teaching-learning process would be improved. Conclusions: It is essential that technology be used for learning and the acquisition of knowledge in each of the subjects to improve the teaching-learning process and it is important that teachers teach the different subjects with the support of technological teaching resources. General Study Area: Education. Specific study area: Technological competencies.

Introduction: The Parrandas of Central Cuba, declared Intangible Cultural Heritage of Humanity, first emerged in 1820 in Remedios, and are festivities celebrated by eighteen towns in three provinces of the country: Villa Clara, Sancti Spíritus, and Ciego de Ávila. Out of the total of eighteen parrandas, only that of San Juan de los Remedios, being the birthplace, is exploited as an attraction, as evidenced by the background of the present research, which only analyzes the tourist potential of the festivity of the Eighth Villa of Cuba, and not that of the rest of the parrandas. Objective:  The objective of the research is to demonstrate the potential of the Parrandas of Central Cuba as a resource for diversifying the tourism offering and local development. Methodology: The methods employed include theoretical methods such as document analysis and synthesis that underpin the research. Additionally, empirical methods such as direct observation and interviews with the local population and officials from various institutions linked to intangible heritage were used. Results:  Results The inclusion of these festivities in the tourism offering would yield positive results, such as increased income for the host population reflected in the development of handicrafts, culinary culture, as well as improvements to the infrastructure of these territories. To achieve this, it was necessary to clarify the distances to the main established destinations in the region, the access routes, establish information channels for the knowledge of this tradition given the current influence of social media, and calculate an appropriate carrying capacity to avoid negative consequences related to cultural tourism. Conclusion: This research serves as a precedent for the development of "La Ruta de las Parrandas" as a future integrated product of the Central Region of Cuba.

The work was carried out in the community of "Colón" belonging to the Guisa municipality, Granma province, with the objective of Proposing a utilization scheme for the subordinate production of Pinus maestrensis Bisse. That will decrease wood losses. For this, rectangular plots of (500m 2 ) were raised, which were distributed randomly. 101 trees were measured, of which 41 trees were felled, to which the dasometric parameters were measured, the volume of wood left in the field was determined and its use as different assortments, the losses due to stumps and logs left in the field. field reach a value of 0.124m3 /ha and 11.06 m3 /ha respectively, of these only the stem was used, leaving wood in the field that can be used as cujes, wooden pellets, poles and logs. Therefore, it is necessary to project preventive measures through a program or periodic control

Introduction: In the present study, the effectiveness of audiovisual education used as a pedagogical strategy in the training of professionals in the technical area of automotive mechanics was investigated. Objectives: To evaluate its impact on learning, acquisition of technical skills and student motivation, as well as to identify comparative advantages and challenges with traditional approaches. Methodology: This research is based on the design of an experimental group, using audiovisual educational resources and a control group with a traditional approach; the group of students participated in learning tests and evaluations of technical skills, in addition to completing satisfaction questionnaires. Results: The results demonstrated that audiovisual education generated greater engagement with content, improved knowledge retention, and an increase in student motivation compared to usual teaching methods. Conclusions: It was shown that students exposed to visual and auditory resources showed a significantly higher performance in learning tests and in the acquisition of technical skills; however, this study revealed the need to implement technological resources and teacher training for the effective application of methods that improve teaching-learning processes.  Consequently, this study concludes that audiovisual education is a valuable tool in automotive technical training, as it not only improves the learning process and the appropriation of skills; rather, it also increases the stimulation of students, becoming an associated challenge for its effective implementation in educational programs. General Area of Study: Education. Specific Area of Study: Automotive Technical Education.

There is currently little research that allows us to analyze, from the point of view of the use of digital marketing, the management of Cuba in comparison with the competing tourist destinations in the area. This article analyzes the digital marketing strategies applied in travel agencies in the Dominican Republic, with the purpose of identifying positive and negative elements of the actions in this destination, which serve as an experience for Cuba. The starting point was a bibliographic analysis, thus identifying the most efficient methodologies and indicators to evaluate the behavior of these variables in the destination. The study used a descriptive methodology with an analytical approach, based on secondary sources of information, expert judgment was also applied, adopting the individual evaluation method. The results still demonstrated deficiencies in the implementation of these strategies in Dominican agencies, which is generalized to all of Latin America; however, they have demonstrated progress, consequently gaining a recent and strengthened positioning in the market. General study area: Tourism marketing. Specific study area: Digital marketing in travel agencies

Introduction: the investigative study focuses on the impact of technology in education, specifically in the entrepreneurship and management course for third-year high school students at the Emilio Isaías Abihanna Educational Unit, Ecuador. Objective: evaluate the impact of educational technology on the teaching-learning process of entrepreneurship and management in third-year high school students at the Emilio Isaías Abihanna Educational Unit. Methodology: the methodology used was qualitative and descriptive, using observation and a 10-question questionnaire directed at 42 students. The data collected revealed the importance of technology in improving engagement, memory, and creativity in learning. Before the implementation of educational technology, classes lacked interaction and collaboration between students, resulting in demotivation. Results: The initial survey indicated that 29% used devices to study, while 71% did not. However, 83% considered technology essential for learning, although 17% did not see it that way. Regarding the use of educational software, 71% felt comfortable, while 29% showed discomfort, representing a challenge to improve interest in its use. After technology integration, a significant 83% increase in student device use was observed. 90% perceived the importance of technology in learning, noting a positive change in the understanding of the subjects and greater efficiency in studying. 95% experienced an improvement in collaboration between colleagues thanks to educational technology. Conclusions: the research maintains that the appropriate use of technology in education, guided by teachers, promotes the personal development of students, and improves their quality of life.