Scientific developments in consumer behavior and household consumption: a bibliometric analysis (1969–2026)
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Published:
Aug 18, 2026
Keywords:
Conducta del consumidor, consumo de hogares, bibliometría, producción científica, consumo sostenible.
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Abstract
Introduction: consumer behavior and household consumption have increasingly attracted attention in economics, the social sciences, and marketing, as purchasing decisions significantly influence the financial well-being of families. Objective: to analyses the scientific evolution of this subject area through a bibliometric analysis of publications indexed in Scopus during the period 1969–2026. Methodology: the PRISMA methodology was used for document selection, whilst the Bibliometrix and Biblioshiny tools were employed for data processing, resulting in a final sample of 76 scientific articles. Results: the data obtained show a gradual expansion in scientific output and a variety of research approaches, revealing a shift from approaches based on strict economic variables towards sustainable approaches; they also examine purchasing behaviour and economic well-being, as well as identifying the main authors, sources, countries and thematic structures within the sector. Conclusion: this line of research is currently being consolidated and is relevant for future studies on household consumption and living conditions. General Area of Study: Business Administration. Specific area of study: Marketing. Type of study: Bibliometric review.
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Changó Tasinchano, E. S., & Ortiz Paredes, W. F. (2026). Scientific developments in consumer behavior and household consumption: a bibliometric analysis (1969–2026). Ciencia Digital, 10(3), 118-149. https://doi.org/10.33262/cienciadigital.v10i3.3734
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References
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Zhang, Y., & Paolacci, G. (2026). More correlations signal causation: the effect of correlational scope on perceived causality. Journal of Consumer Research, 1-21. https://doi.org/10.1093/jcr/ucag005
Amicarelli, V., Lagioia, G., Sampietro, S., & Bux, C. (2022). Has the COVID-19 pandemic changed food waste perception and behavior? Evidence from Italian consumers. Socio-Economic Planning Sciences, 82(101095), 101095. https://doi.org/10.1016/j.seps.2021.101095
Aria, M., & Cuccurullo, C. (2017). Bibliometrix: An R-tool for comprehensive science mapping analysis. Journal of Informetrics, 11(4), 959-975. https://doi.org/10.1016/j.joi.2017.08.007
Donthu, N., Kumar, S., Mukherjee, D., Pandey, N., & Lim, W. M. (2021). How to conduct a bibliometric analysis: an overview and guidelines. Journal of Business Research (133), 285–296. https://doi.org/10.1016/j.jbusres.2021.04.070
Edelstein, P., & Kilian, L. (2009). How sensitive are consumer expenditures to retail energy prices? Journal of Monetary Economics, 56(6), 766-779. https://doi.org/10.1016/j.jmoneco.2009.06.001
Friedman, M. (1957). A Theory of the Consumption Function. Princeton University Press. https://ia800508.us.archive.org/11/items/in.ernet.dli.2015.136983/2015.136983.A-Theory-Of-The-Consumption-Function_text.pdf
Girod, B., & De Haan, P. (2010). More or better? A model for changes in household greenhouse gas emissions due to higher income. Journal of Industrial Ecology, 14(1), 31–49. https://doi.org/10.1111/j.1530-9290.2009.00202.x
Kamakura, W., & Mazzon, J. (2013). Socioeconomic status and consumption in an emerging economy. International Journal of Research in Marketing, 30(1), 4-18. https://doi.org/10.1016/j.ijresmar.2011.12.001
Karlsson, N., Dellgran, P., Klingander, B., & Gärling, T. (2004). Household consumption: Influences of aspiration level, social comparison, and money management. Journal of Economic Psychology, 25(6), 753-769. https://doi.org/10.1016/j.joep.2003.07.003
Keynes, J. (1936). The general theory of employment, interest and money. Macmillan. https://www.marxists.org/reference/subject/economics/keynes/general-theory/
Kok, R., Benders, R. M. J., & Moll, H. C. (2006). Measuring the environmental load of household consumption using some methods based on input-output energy analysis: A comparison of methods and a discussion of results. Energy Policy, 34(17), 2744-2761. https://doi.org/10.1016/j.enpol.2005.04.006
Kotler, P., & Keller, K. L. (2012). Dirección de marketing (14va edición). Pearson Educación. https://www.montartuempresa.com/wp-content/uploads/2016/01/direccion-de-marketing-14edi-kotler1.pdf
Li, J., & Li, J. (2025). Does climate risk impact household consumption? Evidence from China. Economic Modelling, 152. https://doi.org/10.1016/j.econmod.2025.107270
Minjun, S. H. I., & Yan, W. (2009). Energy Requirement Induced by Urban Household Consumption in China. Resources Science, 31(12), 2093-2100. https://www.resci.cn/EN/Y2009/V31/I12/2093
Morán Molina, G. G., Vega, F. Y., & Mora, R. A. (2018). Análisis de la relación entre el ingreso familiar mensual y el costo de la canasta básica en el Ecuador. Periodo 1982 – 2017. Revista espacios, 39(47), 17-23. https://www.revistaespacios.com/a18v39n47/18394736.html
Nelson, R. R., & Consoli, D. (2010). An evolutionary theory of household consumption behavior. Journal of Evolutionary Economics, 20(5), 665–687. https://doi.org/10.1007/s00191-010-0171-7
Newton, P., & Meyer, D. (2013). Exploring the attitudes-action gap in household resource consumption: does “environmental lifestyle” segmentation align with consumer behaviour? Sustainability, 5(3), 1211-1233. https://doi.org/10.3390/su5031211
Organización para la Cooperación y el Desarrollo Económicos [OECD]. (2023). How Green is Household Behaviour? Sustainable Choices in a Time of Interlocking Crises. OECD Studies on Environmental Policy and Household Behaviour. https://doi.org/10.1787/2bbbb663-en
Page, M. J., McKenzie, J. E., Bossuyt, P. M., Boutron, I., Hoffmann, T. C., Mulrow, C. D., Shamseer, L., Tetzlaff, J. M., Akl, E. A., Brennan, S. E., Chou, R., Glanville, J., Grimshaw, J. M., Hróbjartsson, A., Lalu, M. M., Li, T., Loder, E. W., Mayo-Wilson, E., McDonald, S., … Moher, D. (2021). The PRISMA 2020 statement: An updated guideline for reporting systematic reviews. International Journal of Surgery (London, England), 88(105906), 105906. https://doi.org/10.1016/j.ijsu.2021.105906
Pasinetti, L. L. (1983). Structural change and economic growth: a theoretical essay on the dynamics of the wealth of nations. PhilPapers. https://philpapers.org/rec/PASSCA
Sánchez Giler, S. E., Marcillo, A., Barreto Macias, A., & Moran, E. (2019). Análisis del costo de la canasta básica en Ecuador y su relación directa con el ingreso familiar, período 1990-2017. Espacios, 40(38), 1-8. https://www.revistaespacios.com/a19v40n38/19403814.html
Solomon, M. (2020). Consumer behaviour: buying, having and being. Pearson Education Limited. https://www.pearson.com/nl/en_NL/higher-education/subject-catalogue/marketing/Consumer-behaviour-buying-having-being-13e-Solomon.html
Taylor, L., Foley, D. K., & Rezai, A. (2018). Demand drives growth all the way. wu vienna university of economics and business. Ecological Economic Papers No. 20. https://research.wu.ac.at/ws/portalfiles/portal/19000885/WP_20.pdf
Tukker, A., Cohen, M. J., Hubacek, K., & Mont, O. (2010). The impacts of household consumption and options for change. Journal of Industrial Ecology, 14(1), 13-30. https://doi.org/10.1111/j.1530-9290.2009.00208.x
Voytenkov, V. (2026). Impact of the crises on household consumption patterns: an analysis of Russian regions. Emerging Markets Review, 73(101482), 101482. https://doi.org/10.1016/j.ememar.2026.101482
Voytenkov, V. A., & Demidova, O. A. (2025). The role of subjective assessments of well-being in changing the consumption structure of Russian households in 2022—2023. Voprosy Ekonomiki, (12), 116-133. https://doi.org/10.32609/0042-8736-2025-12-116-133
Wang, M., & Do, M. H. (2023). Reported shocks, households' resilience and local food commercialization in Thailand. Journal of Economics and Development, 25(2), 153-170. https://doi.org/10.1108/jed-10-2022-0204
Wolff, F., & Schönherr, N. (2011). The impact evaluation of sustainable consumption policy instruments. Journal of Consumer Policy, 34(1), 43-66. https://doi.org/10.1007/s10603-010-9152-3
Ye, X., & Yue, P. (2024). What matters to reshaping consumption patterns in China? Digital inclusion and supply chain. Finance Research Letters, 59(104804), 104804. https://doi.org/10.1016/j.frl.2023.104804
Yue, P., Korkmaz, A. G., Yin, Z., & Zhou, H. (2022). The rise of digital finance: Financial inclusion or debt trap?. Finance Research Letters, 47(102604), 102604. https://doi.org/10.1016/j.frl.2021.102604
Zhang, Y., & Paolacci, G. (2026). More correlations signal causation: the effect of correlational scope on perceived causality. Journal of Consumer Research, 1-21. https://doi.org/10.1093/jcr/ucag005