Analysis of user perception on the use of biodegradable plastics in the city of Azogues.

Abstract

This research focused on analyzing the user's perception of the use of biodegradable plastics in the city of Azogues and its impact on environmental pollution. The objectives of the study are to establish the theories related to environmental conservation, identify the factors related to the user's perception of the use of plastic products, diagnose the level of acceptance of biodegradable plastics in the city, which are developed through a quantitative research methodology, with the application of a Likert scale survey and a statistical verification of the variables, where the factors related to the user's perception were identified, finding variables such as the quality of the good, the options to choose a variety of items in the purchase process, the availability of choice in the brand and economic factors; Later, the perception on the use of biodegradable plastics was diagnosed, finding that citizens are willing to maintain a culture of environmental care, as long as the practices of plastic use are regulated and the population is informed about pollution regulation techniques.